The Voice of Wakefield High School
Big Baller Brand

Big Baller Brand

Big Baller Brand clothing is inspired by the three Ball brothers, Lonzo, LiAngelo, and LaMelo, with their Father LaVar.  These three brothers played basketball together back when they went to Chino Hills High School together.  Today, one of the brothers, Lonzo, plays for the Los Angeles Lakers in the NBA.  This Brand of clothing has blown up due to this family’s popularity not only in the United States but the whole world.  

Though there are people who didn’t take this product well, the business seems to be thriving.  Despite the high prices for the shoes, consumers are still purchasing them left and right.  For example, Lonzo Ball’s ZO2 shoes are priced at around $500.  There is an autographed version of the shows that sell for over $1,000.  The shoes were said to be extremely overpriced but the company is obviously doing something right because consumers are still buying both versions of the shoe.  This company can sell whatever they want at whatever price they want, which is great for business.  If the shoe sells, it sells.  The company obviously doesn’t care what people think of their product, they are going to continue to do business however they want and that is respectable.  The company has a strong chance at getting big enough to compete with companies such as Nike and Adidas in the near future.

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