Skims
Kim Kardashian is an American socialite well known for her numerous contributions to various social media platforms and television networks. Kim Kardashian and her family are featured in a variety of entertainment resources such as magazines, Instagram, Snapchat, and movies, and even have their own television show titled “Keeping Up with the Kardashians”.
Kim Kardashian is the iconic Kardashian of the family, with the highest net worth of $1.8 billion. In 2019, Kim Kardashian decided to invest her money into a shapewear company known as Skims. The initial name of the company was Kimono, but this led to a huge sea of controversy. Many people believed Kim Kardashian intentionally named the line as a shot of cultural discrimination. To avoid disputes, the name Skims was chosen, and it refers to the texture of the clothing. The clothing is so comfortable to wear that it feels like a second layer of the skin according to many reviews and Kim Kardashian herself.
Skims is an online-only store that sells loungewear, undergarments, and generic clothing such as tees, dresses, and shorts. Kim Kardashian has drawn a lot of fans in by the inclusivity the brand contains. The variety of clothing and shapewear is available in nine different shades of color to match the client’s skin precisely for ultimate usage. Not only is the color range vast, but the sizes range from XXS-5XL. This rare addition of the brand allows for a heaping amount of additional customers to be able to purchase their size.
Kim hopes for all women to feel confident and comfortable in their own skin and would love to help especially when it comes to selling her clothes.